Taylor Swift is speaking out for the first time about the “frustrating” ticket sales situation for her upcoming tour.
WASHINGTON — Taylor Swift is speaking out after a week of chaos surrounding Ticketmaster sales for her upcoming stadium tour.
“There are a number of reasons why people have had such a hard time getting tickets and I’m trying to figure out how to improve the situation going forward.” Swift said in a lengthy statement posted On Instagram Stories.
On Tuesday, a confirmed fan presale event for his 52-date Eras tour crashed Ticketmaster’s site, leaving many fans without tickets. Ticket holders had to deal with long online queues and error messages on the way.
Then, Ticketmaster said it was canceling Friday’s planned general public sale because it didn’t have enough inventory.
Swift noted on Friday that she has brought many elements of her career in-house “to improve the quality of my fan experience by doing it myself with a team that cares as much about my fans. As much as I do.”
“It’s really hard for me to trust an outside entity with those relationships and loyalties, and it’s very painful for me to just watch mistakes happen without any support,” she added.
Swift explained that she and her team asked Ticketmaster multiple times if they could handle that kind of demand “and we were assured that they could.”
“It’s really amazing that 2.4 million people got tickets, but it really bothers me that so many of them seem like they went through several bear attacks to get them. And people who didn’t get tickets, all I can say is that I hope we all get more opportunities to come together and sing,” Swift said.
Ticketmaster previously said two million tickets for Swift’s 2023 tour were sold during presales on Tuesday, the most tickets sold in a single day on the platform.
Taylor Swift’s full statement:
“Okay. It goes without saying that I’m very protective of my fans. We’ve been doing this together for decades and over the years, I’ve brought many elements of my career into the house. I made this special. To improve the quality of my fan experience by doing it myself with a team that cares about my fans as much as I do. Trusting an outside entity with those relationships and loyalties. It’s really hard for me to do, and it’s annoying for me just to see the mistakes happen without any support.
There are many reasons why people had such a hard time getting tickets and I’m trying to figure out how to improve the situation going forward. I will not make excuses for anyone because we ask them numerous times if they can handle this kind of demand and we are assured that they can. It’s really amazing that 2.4 million people got tickets, but it really bothers me that so many of them seem to have had to go through several bear attacks to get them. And to those who didn’t get tickets, all I can say is that I hope we all get more opportunities to get together and sing. Thank you for wanting to be there. You have no idea how much that means.”